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会议工作坊·专题二: 面向创新管理的自然语言处理技术

Workshop: Natural Language Processing for Innovation Management


Date: June 5, 2026
Location: Hengqin

Fee: 700 HKD


Associate Professor Filippo Chiarello from the University of Pisa will host a Natural Language Processing Workshop (NLPW) on June 5, 2026, in Hengqin. This hands-on workshop is designed to introduce participants to the application of Natural Language Processing (NLP) techniques within the context of innovation management.


Purpose of the NLPW

This workshop is designed to equip participants with both foundational knowledge and practical skills in NLP, with a special focus on applications in innovation management. Through a full-day, hands-on agenda, the workshop introduces participants to key NLP concepts, from text preprocessing and encoding methods to advanced techniques.

Participants will gain an understanding of how text analytics and large language models (LLMs) like GPT and BERT can be applied to analyze innovation-related data. The interactive sessions aim to bridge the gap between computational tools and innovation research, empowering attendees to apply NLP methods to their own academic or industry projects. By the end of the workshop, participants will be familiar with the NLP pipeline, understand the capabilities and limitations of modern language models, and be able to apply NLP techniques to extract insights from unstructured text data in the context of innovation.


Prerequisites and Materials

There are no strict prerequisites to attend the workshop. However, for the extended practical sessions, a basic understanding of Python and/or R will be helpful. All participants will receive the slides and source code (R and Python) used during the workshop.


Agenda

Time

Duration

Session Title

Description

09:00 – 10:00

1 hour

Introduction to Natural Language Processing

Key definitions, concepts, NLP pipeline, and applications in business and innovation.

10:00 – 11:00

1 hour

Text Preprocessing

Tokenization, stopword removal, stemming, lemmatization, handling special characters.

11:00 – 12:00

1 hour

Text Encoding

Bag-of-Words, TF-IDF, word embeddings (Word2Vec, GloVe), contextual embeddings (BERT).

12:00 – 13:00

1 hour

Lunch Break

13:00 – 14:00

1 hour

Introduction to Large Language Models

What LLMs are, how they work, use cases and risks (GPT, BERT, etc.).

14:00 – 16:00

2 hours

NLP Techniques and Applications in Innovation Management

Topic modeling (LDA), text classification, sentiment analysis, semantic similarity.

16:00 – 16:30

0.5 hours

Wrap-Up and Q&A

Open discussion and key takeaways from Day 1.


About the Workshop Host

Dr. Filippo Chiarello is an Associate Professor of Strategic and Competitive Intelligence at the University of Pisa. His research interests encompass Natural Language Processing (NLP), Innovation Management, and Human Resources Management, with a particular focus on the intersection of technology and strategic decision-making. He is a proud member of the Business Engineering 4 research group, where he contributes to the development of data-driven approaches in business and innovation studies. Dr. Chiarello’s work bridges advanced computational techniques with practical applications, enabling organizations to harness unstructured data for strategic insights and competitive advantage.

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重要时间

投稿日期: 2026年1月1日-3月31日 


录用通知: 2026年4月15日 


会议日期: 2026年6月5-8日 

组织机构

主办单位

粤港澳高校市场营销研究联盟

澳门科技大学基金会

承辦单位

澳门科技大学商学院

横琴粤澳深度合作区澳科大创新科技研究院

协办单位

珠海大横琴发展有限公司



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